Disney done messed up A-A-RON
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Okay, first things first, if the thought "whaaaat?" just crossed your mind with the "A-A-RON" reference, then you NEED to look up a comedy sketch called "Substitute Teacher by Key & Peele". Full transparency, there is some language in it. I served a mission for my church in Mississippi. The people have some creative names and this video pokes fun at the creative spellings and pronunciations of names. 😆 So, the big question: how did Disney "mess up"? Well, if you think storytelling in your email content is "Once Upon A Time..." and "Far, Far, Away" then you're missing out on this key piece. Disney has you trained. They've made you think stories and human connections have to be these elaborate and complex weavings of emotions. But that's not true. You can tell a great story in under 5 words. Ready? >1,000 songs in your pocket. And if you want to learn why these "short stories" work so well, then read the caption on this Reel (you'll even see some of my cutie kids). And if you need help with the exercise I share, then send me a DM. My inbox is always open for you. Micah Klug |
Micah Klug
Rewind to Wednesday, 7:38PM. I thought the poor guy's hand was going to be blown off...or at least look like it went through a cheese grader. Youth night brought out the pyro-fire lovin' people in our group. And this young man was leading the way. He took a long bottle rocket, lit the fuse, and within a few seconds the thing started sparking in his hand and (thankfully) shot up and away. Between you and me, angels were watching over him. But I can't blame him for his contagious enthusiasm for...
Just so you know, Reader, my 3 year-old has the habit of sneaking into my bed at night. Usually I wake up with a chubby arm around my neck and a small puddle of drool by my cheek. Last night Flynn came to my side of the bed. (He still hasn't forgiven me for leaving him for girl's camp for a week. My momma heart breaks for him - the poor guy.) Last night he came in but with slurry words and half asleep questions. "I go with you mommy. And will you come with me?" I knew he was half asleep (I...
Let’s talk about the elephant in the room 🐘I know I’m not the only email marketer you follow.I know there are 1,547 email marketers out there. Your feed is full of posts about growing your business and selling to your list.But there’s one thing you can’t afford to get wrong.You have to slam dunk who is reading your emails and the 1 thing they expect from you.And it’s not the “i want home decorating tips.”That’s very 2017.You need to think deeper.Are they first-time parents who want their...